Promote Your Website – Step 2 – Begin Advertising!
Package #: ASDDSTEP2
Initial Setup (1 Time Charge):
- Local Exposure Setup Only: $399.
- National Exposure Setup: $699.
Description: The above setup charges are a one-time charge for appropriate creation and configuration of the necessary Google accounts to manage and run successful Google advertising campaigns, including account creation, logins/passwords (for access and management), and configured properly for your chosen local or national exposure campaigns. Once setup and configured properly, your accounts can be remotely managed by either you (the owner) or AKOR Services (Managers). Campaigns can easily be managed, started, stopped, or paused, based on your business needs, targets and changing budgetary requirements.
In addition to the one-time setup charge, you will need to designate a budget for the Google Ads. You will need to have a company credit card on file, or set up a retainer account with AKOR Services to prepay advertising expenses.
Service Type: Managed Services, Advertising
Terms: Prepaid
Duration: Initial setup will take 1-2 weeks. After proper setup, campaigns can be run for any budget and length of time, started, stopped or paused to fit your needs and budget.
We highly recommend a Google PPC (Pay Per Click) Ad Campaign since it is a GUARANTEED way to IMMEDIATELY drive specific customers and traffic to your site. This service can and should be run concurrently with Step 1. The goal is to drive new customers immediately to your business and your website. We want to make your phone ring!
Initially, we recommend creating 3-5 separate and distinctive Google Ads for your business. This will establish a solid track record with Google that will get your site noticed. You will have approval of these ads prior to them being placed on your behalf.
We will do creative content for you, with final approval remaining with you. We will review the campaign with you at the end of the campaign and go over results (if desired).
In summary:
- There are initial 1-time setup charges to establish (create/review/modify/change) the proper Google Accounts and access logins, based on your desired market exposure.
- Additionally, you need to establish a budget for your initial 3-5 (recommended) Google Ads. You are in charge of setting the budgets and for arranging payment (credit card or retainer account). We will advise you for necessary budgets, based on your established goals.
- We offer completed Managed Services to handle all of this for you. We will review your campaigns with you and recommend adjustments as needed. Managed Services fees are in addition to the setup fees and advertising budgets established by you. Managed Services fees will be billed monthly at our normal rates.
Advertising budget should always be a part of your overall Marketing strategy. This advertising budget is specific to your website, the promotion of your business, your products and services. It is designed to elevate your business in the Google search engines, and increase your business visibility and returns on Google. It is designed to create a quick return and to make you more visible to potential customers.
Note: You control/choose your own dollar amount for monthly spending budget for the ads. You can pause, or increase/decrease the ads and the spending as needed at anytime (no long term contracts).
Once this service has been completed (or on-going), we recommend continuing with Step 3.
