Why Working with a Print Broker is the Smartest Move for Busy Businesses (and Your Bottom Line)

Why Working with a Print Broker is the Smartest Move for Busy Businesses (and Your Bottom Line)

Running a business means wearing about seventeen different hats on any given Tuesday. You’re managing operations, keeping customers happy, putting out fires, and somehow still trying to grow your brand. So when it’s time to order promotional products or printed materials, the last thing you need is another complicated project eating up your already-packed schedule.

Here’s the thing, you don’t have to do it all yourself. Working with a print broker like AKOR Services takes the headaches off your plate while actually saving you money in the process. Sounds too good to be true? Stick with me, and I’ll break down exactly why partnering with a print broker is one of the smartest business decisions you can make this year.

What Exactly Is a Print Broker, Anyway?

Before we dive into the benefits, let’s clear up what a print broker actually does. Think of us as your personal concierge for all things printed and promotional. Instead of you spending hours researching vendors, comparing prices, and figuring out which supplier can actually deliver quality products on time, a print broker handles all of that for you.

We work with a massive network of suppliers and manufacturers, which means we can find the perfect solution for your specific project, whether that’s 50 embroidered polo shirts for your sales team or 5,000 custom pens for a trade show giveaway. You tell us what you need, and we make it happen.

Reason #1: We Save You Serious Time

Time is money, right? Well, consider how much time you’d spend on a typical promotional product order if you went it alone:

Researching which products would work best for your goals
Finding reputable suppliers (and weeding out the sketchy ones)
Requesting quotes from multiple vendors
Comparing pricing, quality, and turnaround times
Coordinating artwork files and proofs
Following up on production status
Dealing with any issues that pop up

That’s hours, sometimes days, of work for a single order. And if you’re juggling multiple projects throughout the year? Forget about it.

When you work with AKOR Services, you make one phone call or send one email. We handle everything else. You can get back to actually running your business while we coordinate all the details behind the scenes. It’s like having a dedicated print department without the overhead of hiring someone full-time.

Reason #2: Better Pricing Than Going Direct (Yes, Really)

This surprises a lot of people, but working with a print broker often costs less than going directly to a printer or promotional products company. How does that work?

It comes down to relationships and volume. We’ve spent years building connections with suppliers across the industry. We know who offers the best quality at competitive prices, who can turn around rush orders without sacrificing results, and who to avoid altogether.

Our established partnerships mean we can negotiate pricing that individual businesses simply can’t access on their own. Plus, we know all the tricks to optimize your order: like suggesting a slightly different product that costs less but delivers the same impact, or recommending print techniques that look premium without the premium price tag.

Reason #3: One Point of Contact for Everything

Picture this scenario: You’re planning a company event and need branded t-shirts, table banners, business cards refreshed, and some fun giveaway items for attendees. Going the DIY route, you might end up working with four different vendors, tracking four separate orders, and managing four different timelines.

With a print broker? You’ve got one person to contact. One inbox to check. One relationship to manage.

At AKOR Services, we become your single point of contact for all your printing and promotional needs. Need to check on your order status? Call us. Have a question about artwork? Email us. Want to add something last-minute? We’ve got you covered. This streamlined approach eliminates confusion and makes the entire process infinitely more manageable.

Reason #4: Expert Guidance When You’re Overwhelmed by Options

Have you ever browsed a promotional products catalog? There are literally thousands of options out there. Pens, drinkware, bags, tech gadgets, apparel, office supplies, outdoor gear: the list goes on and on. It’s enough to make your head spin.

Here’s where our expertise really shines. We’ve helped businesses across all kinds of industries find products that actually work for their goals. We know which items get used (and remembered) versus which ones end up in the trash. We understand what works for trade shows versus employee appreciation versus customer gifts.

When you tell us about your budget, your audience, and your goals, we can cut through the noise and recommend options that make sense. No more decision paralysis: just smart choices backed by experience.

Reason #5: Hassle-Free Artwork and Approvals

Nothing derails a print project faster than artwork issues. Wrong file format. Resolution too low. Colors that don’t match. Fonts that won’t work for embroidery. These technical details can turn a simple order into a frustrating back-and-forth nightmare.

We take care of all of that. Send us whatever you’ve got: even if it’s just a rough idea or an old file from five years ago: and we’ll work with you to get it production-ready. We handle proofs, coordinate revisions, and make sure everything looks exactly right before anything goes to print.

Real-World Example: The Last-Minute Trade Show Scramble

Let me paint a picture of how this works in real life. A few weeks ago, a client called us in a mild panic. They had a trade show coming up in ten days and realized they needed branded polo shirts for their booth staff, plus some giveaway items for attendees. They had no idea where to start and definitely didn’t have time to figure it out.

Within 24 hours, we’d sourced high-quality polos in their brand colors, found a fun and budget-friendly giveaway item that tied into their industry, and had artwork proofs ready for approval. Everything arrived on time, looked fantastic, and their team walked into that trade show feeling confident and prepared.

That’s the power of having a print broker in your corner.

Flexibility for Every Budget

Whether you’re a startup watching every dollar or an established company with a healthy marketing budget, we can find solutions that work for you. Our access to multiple suppliers means we’re not limited to one price point or one level of quality.

Need something impressive for VIP clients? We can source premium products that make a statement. Working with a tighter budget for an internal event? We’ll find cost-effective options that still look great. The flexibility to match solutions to your specific situation is something you just don’t get when you’re locked into a single vendor.

Ready to Make Your Life Easier?

If you’re tired of spending valuable time on printing and promotional product logistics: or if you’ve been putting off projects because they seem like too much hassle: it’s time to give AKOR Services a call.

We genuinely love helping businesses look their best without the stress. From your first branded pen to a full-scale product launch, we’re here to make the process smooth, affordable, and maybe even a little bit fun.

Check out our Promotional Products and Printing page to learn more about what we offer, or reach out directly to start a conversation about your next project.

Contact Us: